Know your position. Lead with confidence.
Our benchmarking service compares your stores and categories against competitors to uncover pricing, promotion, and positioning opportunities.
We Benchmark:
- Price levels on Key Value Items (KVIs)
- Promotional strategies and frequency (BOGO, bundle, cashback)
- Shelf presence and visibility of A-brands vs. Private Labels
- Exterior signage, parking, and store accessibility
- In-store experience factors (navigation, ambiance, basket availability)
Deliverables
Competitor Benchmark Reports
Competitor scorecards and comparative visuals
Category SWOT Analysis
SWOT summary for each category les opportunities
Strategic Action Recommendations
Recommendations for tactical or strategic response
Performance Trend Reviews
Quarterly or annual trend reviews
Value to You:
Stay ahead of competitors by understanding their strategies — and identifying exactly where you can outperform them.
